Boat Trader Debuts Marketing Software

Posted: February 13, 2013

By: Trade Only Today

Boat Trader announced today the launch of a full-service marketing suite.

Boat Trader Marketing Solutions is designed to help dealers promote the brands they carry and other aspects of their business, including financing, service, parts and accessories.

Boat Trader said Marketing Solutions’ search engine optimization tools capture consumers searching for the brands a dealer carries while the paid search marketing product simultaneously delivers relevant advertising that will generate 40 percent of all click-throughs. The suite of products also includes professionally developed websites with multiple levels of customization, from basic turnkey sites to fully customized mobile experiences.

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